第 32 屆IFABC日本東京大會將於 2026 年 10 月 27 日至 30 日 在日本東京舉行， 由Japan Audit Bureau of Circulations擔任籌備主辦單位，同時也感謝 IFABC 亞太區小組在籌備過程中的積極協作與持續支持。
繼 2024 年在羅馬尼亞布加勒斯特成功舉辦的大會之後，各國市場皆有顯著的發展——包括人工智慧在內容創作與媒體評估中的快速應用、數位與跨平台受眾驗證的演進、永續報告需求的日益增長，以及對資料隱私與透明度的更嚴格檢視。這些議題及其他相關主題，將成為我們下次會議中富有意義的討論基礎。
IFABC 於 1963 年在瑞典斯德哥爾摩第 13 屆國際廣告協會年會期間創立。我們的宗旨始終如一：作為全球公信組織的網絡，致力於促進媒體領域的驗證、標準化、透明與責任。隨著廣告與媒體環境不斷變化，我們各地的公信機構在維持產業透明度與信任方面，扮演著愈加關鍵的角色。
我們期待藉此機會共享見解、深化合作，並在世界上最具活力與前瞻性的城市之一共同推進我們的使命。關於議程、會場及後勤等更多資訊，將於稍後公布。期待您參與這場定將富有成果且啟發人心的盛會。
Dear IFABC Members,
I am pleased to announce that during its most recent meeting, the Executive Board of the International Federation of Audit Bureaux of Certifications (IFABC) officially confirmed that the 32nd General Assembly of our organization will be held in Tokyo, Japan, from 27 to 30 October 2026.
Following the successful General Assembly in Bucharest, Romania, in 2024, we have seen significant developments across our respective markets. These include the rapid integration of artificial intelligence in content creation and media measurement, the evolution of digital and cross-platform audience verification, the growing demand for sustainability reporting, and increased scrutiny around data privacy and transparency. These topics and others will form the basis of meaningful discussions at our next gathering.
The IFABC was founded in 1963 in Stockholm, Sweden, during the 13th International Advertising Association Congress. Our purpose remains clear: to serve as a global network of assurance organizations, fostering verification, standardization, transparency, and accountability across media channels worldwide.
We extend our sincere gratitude to the Japan Audit Bureau of Circulations for graciously inviting us and assuming the responsibility of hosting and organizing the event. We also thank the Asia-Pacific Group of IFABC for their active collaboration and continued support in the planning process.
While the advertising and media landscapes continue to evolve, our bureaux play an increasingly vital role in maintaining transparency and trust within the industry.
We look forward to this opportunity to share insights, deepen collaboration, and advance our shared mission in one of the world’s most vibrant and forward-looking cities. Further information regarding the agenda, venue, and logistics will be communicated in due course.
Thank you for your continued commitment. We look forward to your participation in what promises to be a productive and inspiring assembly.
